Thursday, February 27, 2025

Fluence: Sections of energy storage value chain will commoditise

Like some of its rivals in the industry, Fluence has gone for a modular, standardised approach to BESS solution design. Image: Fluence.

Creating a wider ecosystem of services and software applications is essential for system integrators to stay ahead as “certain parts of the value chain will increasingly become commoditised”, according to Julian Jansen, Growth & Market Development Director (EMEA) at Fluence, one of the largest players in the space.

Six months on from Fluence’s IPO which valued the company at close to US$5 billion, Energy-storage.news caught up with Jansen, previously an analyst at IHS Markit where he contributed to its coverage of the system integrator landscape before joining Fluence in mid-2021. 

He discussed the modular versus bespoke approach to system integration, the importance of expanding into software and long-term services for the…

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