Batteries Plus Moves Into Solar Energy Space With Goal Zero Test | Franchise News

As the need for renewable energy sources rises, traditional companies like Batteries Plus are working to keep up.“Over the last year or so, we’ve been looking at things that could potentially set us apart in the future,” said Derek Detenber, chief marketing and merchandising officer for the Hartland, Wisconsin-based company.Batteries Plus partnered with Goal Zero, maker solar panels and generators and home back-up systems, to sell its products in Batteries Plus stores in California. The franchise intends to branch out with Goal Zero products to other markets, pending success in California, Detenber said.Batteries Plus has evolved its offerings over time as consumers have adapted to using new technology. “You know, the cool thing about this…

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