Zest Outdoor launches solar energy generating ‘Climate Conscious OOH’ in Mumbai
By Rajiv Raghunath – February 22, 2022
Zest Outdoor has installed 17 of ‘Climate Conscious’ media assets along the Western Railway suburban line in Mumbai; another 17 will be installed in Phase 2 of the project.
As the world steps up initiatives for climate change mitigation evidenced by a whole gamut of environment-friendly solutions introduced by different government and industries across geographies, the thrust on green solutions is increasingly becoming a non-negotiable goal for business organisations everywhere.
Imbued with the abiding goal of introducing ‘climate conscious OOH assets’, Zest Outdoor, a new OOH venture helmed by Mustafa Akolawala, has announced the launch of its business that entails design, development and…